ProMusica 2022 Soirée
Featuring Rhiannon Giddens
The visual design and identity for the ProMusica 2022 Soirée benefit and concert was inspired by their special guest, GRAMMY Award Winning artist Rhiannon Giddens. Bright backgrounds and patterns used in the artist's promotional materials as well as her background in folk music were used as inspiration for the event branding and then translated into the ProMusica brand using the brand's colors and pattern to create a unique look and feel that reflected the creative collaboration and excitement.
To support this event I created a full suite of printed materials including invitations, postcards, programs, and ticket holders which were used up to and on the day of the event. These design elements were then translated into event signage and other creative elements to bring the event to life.
